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Why Employer Branding Isn’t Marketing Fluff

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By Steve Burton on August 18, 2014

I began my career as a Java developer many moons ago. If you’d mentioned the words employer branding to me then, I would have probably said “that’s marketing bollocks”. It’s therefore somewhat ironic that I a.) now work in marketing and …Read More

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Glassdoor to Host Employer Branding Summit

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By Alison Hadden on August 5, 2014

Join Glassdoor for our first ever Employer Branding Summit on Sept. 12, streaming live from San Francisco! The Glassdoor Summit will feature the recruiting industry’s top influencers and thought leaders in employer branding, recruitment marketing, and talent acquisition for lively discussions …Read More

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How Does Your Benefits Package Compare?

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By Glassdoor Team on

Benefits cost employers millions; in fact, every 69 cents employers pay in salary to employees, they spend another 31 cents on benefits according to the Bureau of Labor Statistics. Today, Glassdoor announced a new feature, which allows companies to bring more …Read More

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4 Ways to Maintain Your Employer Brand

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By Jessica Miller-Merrell on July 30, 2014

One of the most important aspects of your job as a human resources professional is one that is often overlooked. You oversee recruiting, hiring, compliance, performance issues, learning and development and so much more, but there’s another part of HR …Read More

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5 Ways Groupon Took Employer Branding to the Next Level

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By Glassdoor Team on July 29, 2014

Employer branding is like an art, and just like an artist, it takes some work to master your craft. Recently, Groupon decided to dust off its paintbrushes and get to work, painting the picture of its vivid company culture to …Read More

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How Smart HR Pros are Becoming Better Marketers

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By Glassdoor Team on July 25, 2014

Smart HR pros and recruiters around the globe are using ratings and reviews, good or bad, in their favor. They’re learning how to use this knowledge to ultimately manage their employer brand and connect with candidates and new hires. And guess …Read More

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How Recruiters Can Benefit From Glassdoor Job Explorer, a...

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By Will Staney on July 21, 2014

Today Glassdoor debuted Job Explorer, an interactive job search mapping tool designed to help job seekers quickly pinpoint available jobs as an individual or as a couple, and identify alternate career paths. In this blog I’ll highlight what Job Explorer …Read More

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4 Features You Didn’t Know About in the Employer Ce...

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By Greg Castle on July 18, 2014

Think of the Glassdoor Employer Center as the command center for your employer brand. Our product team is constantly adjusting and improving the tools within to be as useful and intuitive as possible. Sometimes we find users get in the …Read More

Employer Brand Analytics 101: The Importance of Reputatio...

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By Glassdoor Team on July 17, 2014

Developing an effective employer brand is the foundation of any effective recruitment strategy. Your employer brand is your reputation, and if you bother with reputation management, who will? But how do you measure if it’s resonating with top talent that …Read More

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How to Respond to Glassdoor Reviews to Build Candidate Trust

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By Lisa Holden on July 10, 2014

Responding to Glassdoor reviews from the employer perspective is free, simple and hugely valuable to your employer brand. Find out what you can do to join the conversation happening about your company on Glassdoor by tuning in to our recent …Read More

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